Name: Alena - Women’s halter neck maxi dress with floral appliqué
Brand: London The Label
Price: 39.95 GBP
Availability: InStock

"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…

"Alena - Halter neck maxi dress with intricate floral appliqué detailing, perfect for a summer garden party."

"Alena halter neck maxi dress with floral appliqué, airy and elegant summer dress for special occasions"

"Alena halter neck maxi dress featuring exquisite floral appliqué design, perfect for elegant occasions or special events."

"Sheer halter neck maxi dress featuring delicate floral appliqué."

"Alena maxi dress featuring halter neck style with floral appliqué, perfect for summer events. Made from lightweight and…

Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.

"Halter neck maxi dress featuring intricate floral appliqué design on flowing fabric."

Pink halter neck maxi dress with floral appliqué detail, perfect for summertime occasions. Made with lightweight and flowy…

"Black halter neck maxi dress with floral appliqué details and flowing silhouette, perfect for a summer day out."

"Alena maxi dress in halter neck style with floral appliqué, perfect for summer outings, crafted from lightweight flowing…

"Alena halter neck maxi dress featuring intricate floral appliqué detail in soft, flowing fabric."

"Alena halter neck maxi dress in navy with floral appliqué, perfect for summer outings and special occasions."

£39.95

Info Block

Free shipping within the UK

30-Day hassle-free returns

In stock, ready to ship

Embrace the allure of summer with the Alena Women's Halter Neck Maxi Dress. Its elegant flow and unique design make it the perfect piece for sun-drenched days and starlit evenings alike. Whether attending a chic party or enjoying a sunset stroll, this dress is sure to turn heads.

Stylish Halter Design - Enhances neckline and shoulders.
Floral Appliqué Detail - Adds a touch of elegance.
High Side Slit - Offers freedom of movement.
Available in Multiple Colors - Perfect for personal style.

Free Shipping on all orders
With the Royal Mail duties and taxes are included.

Returns
We offer a 30-Day hassle-free return policy on all orders. To initiate a return, please contact our customer service team at support@londonthelabel.com

If our product does not meet your expectations, you can return it within 30 days of receipt. Before returning the product, please contact our customer service at support@londonthelabel.com and let us know the reason for your return so we can process your request properly

[{"id":54980939710799,"title":"Ivory \/ 8-10 (S)","option1":"Ivory","option2":"8-10 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067056463,"product_id":15324470673743,"position":1,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:12+01:00","alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","width":800,"height":1067,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172","variant_ids":[54980939710799,54980939743567,54980939776335]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Ivory \/ 8-10 (S)","public_title":"Ivory \/ 8-10 (S)","options":["Ivory","8-10 (S)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","id":65959938949455,"position":1,"preview_image":{"aspect_ratio":0.75,"height":1067,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":54980939743567,"title":"Ivory \/ 10-12 (M)","option1":"Ivory","option2":"10-12 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067056463,"product_id":15324470673743,"position":1,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:12+01:00","alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","width":800,"height":1067,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172","variant_ids":[54980939710799,54980939743567,54980939776335]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Ivory \/ 10-12 (M)","public_title":"Ivory \/ 10-12 (M)","options":["Ivory","10-12 (M)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","id":65959938949455,"position":1,"preview_image":{"aspect_ratio":0.75,"height":1067,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":54980939776335,"title":"Ivory \/ 12-14 (L)","option1":"Ivory","option2":"12-14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067056463,"product_id":15324470673743,"position":1,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:12+01:00","alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","width":800,"height":1067,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172","variant_ids":[54980939710799,54980939743567,54980939776335]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Ivory \/ 12-14 (L)","public_title":"Ivory \/ 12-14 (L)","options":["Ivory","12-14 (L)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","id":65959938949455,"position":1,"preview_image":{"aspect_ratio":0.75,"height":1067,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":54980939809103,"title":"Green \/ 8-10 (S)","option1":"Green","option2":"8-10 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067384143,"product_id":15324470673743,"position":7,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:13+01:00","alt":"Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.","width":800,"height":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-green-63919.webp?v=1748363173","variant_ids":[54980939809103,54980939841871,54980939874639]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Green \/ 8-10 (S)","public_title":"Green \/ 8-10 (S)","options":["Green","8-10 (S)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.","id":65959939146063,"position":7,"preview_image":{"aspect_ratio":1.0,"height":800,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-green-63919.webp?v=1748363173"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":54980939841871,"title":"Green \/ 10-12 (M)","option1":"Green","option2":"10-12 (M)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067384143,"product_id":15324470673743,"position":7,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:13+01:00","alt":"Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.","width":800,"height":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-green-63919.webp?v=1748363173","variant_ids":[54980939809103,54980939841871,54980939874639]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Green \/ 10-12 (M)","public_title":"Green \/ 10-12 (M)","options":["Green","10-12 (M)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.","id":65959939146063,"position":7,"preview_image":{"aspect_ratio":1.0,"height":800,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-green-63919.webp?v=1748363173"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":54980939874639,"title":"Green \/ 12-14 (L)","option1":"Green","option2":"12-14 (L)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067384143,"product_id":15324470673743,"position":7,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:13+01:00","alt":"Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.","width":800,"height":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-green-63919.webp?v=1748363173","variant_ids":[54980939809103,54980939841871,54980939874639]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Green \/ 12-14 (L)","public_title":"Green \/ 12-14 (L)","options":["Green","12-14 (L)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"Green halter neck maxi dress with floral appliqué, perfect for a chic summer look.","id":65959939146063,"position":7,"preview_image":{"aspect_ratio":1.0,"height":800,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-green-63919.webp?v=1748363173"}},"requires_selling_plan":false,"selling_plan_allocations":[]}]

{"id":54980939710799,"title":"Ivory \/ 8-10 (S)","option1":"Ivory","option2":"8-10 (S)","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":76443067056463,"product_id":15324470673743,"position":1,"created_at":"2025-04-24T21:49:22+01:00","updated_at":"2025-05-27T17:26:12+01:00","alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","width":800,"height":1067,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172","variant_ids":[54980939710799,54980939743567,54980939776335]},"available":true,"name":"Alena - Women’s halter neck maxi dress with floral appliqué - Ivory \/ 8-10 (S)","public_title":"Ivory \/ 8-10 (S)","options":["Ivory","8-10 (S)"],"price":3995,"weight":0,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"featured_media":{"alt":"\"Ivory maxi dress with floral appliqué, halter neck design, ideal for special occasions, made with high-quality fabric…","id":65959938949455,"position":1,"preview_image":{"aspect_ratio":0.75,"height":1067,"width":800,"src":"\/\/london-thelabel.com\/cdn\/shop\/files\/alena-halter-neck-maxi-dress-with-floral-appliqu-ivory-bfc12.webp?v=1748363172"}},"requires_selling_plan":false,"selling_plan_allocations":[]}

From nature, with intention

We believe the best textiles come from the earth. That’s why we use only sustainably sourced, high grade fibers selected for their purity, texture, and durability. The result? Pieces that feel as good as they look, and last even longer.

Timeless London style

At London the label, you'll find clothing that combines style and quality. Each piece is carefully selected for the perfect fit, exceptional comfort, and a premium look. Discover timeless pieces that last and are easy to mix and match.